Pay per click marketing is a paid search strategy used to promote brand offerings, increase brand awareness, and get immediate traction with specific audience segments. Pay-per-click advertising is characterized by the fact that advertisers only get paid when a user clicks on it.
Spro is a well-known expert in pay per click internet marketing. Our SEM Company in Chennai collaborates with a variety of industry players and marketing professionals to help them improve leads, raise brand awareness, and achieve their objectives.
TYPES OF PPC ADS
Search Ads
The most popular sort of paid search marketing is search advertising. Your search adverts will be seen by potential customers who are already looking for your industry’s or brand’s offers online. It is appropriate for brief sales cycles or campaign promotions.
Display Ads
Display advertisements that are targeted at those who have previously visited websites linked to the industry display on Google’s partner websites. It makes the most of visuals and text to attract online users’ attention and persuade them to take action.
Social Ads
Social ads are present on websites like Facebook, LinkedIn, and Twitter. They are trained to get in touch with people based on factors like their networks, interests, and hobbies.
Remarketing Ads
Remarketing ads attract past website users to come back and make a purchase. Remarketing is less expensive than search advertising because of the lower level of competition and the highly targeted clientele.
Google Shopping Ads
Websites with a large selection of products are most suited for Google Shopping advertising. These PPC ads appear in a carousel above or below the main Google search results, allowing prospects to see the products and prices before clicking onto anyone’s website. Our PPC firm suggests Google Shopping to eCommerce organizations looking to attract clients who have a strong desire to buy.
Ads that appear in-stream
YouTube adverts are another name for in-stream ads. These are pay-per-click advertisements that appear on Display Network video partners, YouTube videos, and search results on YouTube.
Gmail Sponsored Promotions (GSP)
Gmail sponsored promos are a powerful tool for generating direct response leads. You may contact potential leads directly in their inbox thanks to GSP. Your GSP is set up by our PPC Company in Chennai to improve targeting possibilities and generate high-quality clicks.
Local Services Ads
Local service advertisements are paid per lead. As a result, there is no longer any need to pay for clicks that do not generate leads. Our SEM Company in Chennai works with local service providers to increase the visibility of their enterprises to their target demographics.
BOOST YOUR QUALITY SCORE TO INCREASE ONLINE SALES
We determine your PPC search engine marketing (SEM) goals, identify your PPC campaign metrics, and build your pay per click campaign structure to drive new traffic to your website while lowering your PPC management expenses at Spro Internet Marketing Agency.
With the help of our pay per click advertising company, you can successfully navigate the complexity of PPC and incorporate it into your SEO and online marketing strategies.
INCREASE BRAND RECOGNITION AND SCALE UP IMMEDIATELY
Pay per click advertising is an extremely effective digital marketing method for increasing conversions and maximizing ROI.
Keyword Research & Analysis
Our PPC advertising agency will find and categorize your target keywords based on industry relevancy, search volume, and competition. To grab the attention and fulfill the search intentions of your target audiences, you can count on our paid search specialists to continually improve your keyword selection.
Landing Page Conversion Optimization
We create engaging content, employ effective keywords, write catchy headlines, and add crystal-clear calls-to-action (CTAs) on your landing pages. For the purpose of encouraging website visitors to perform the desired action, our PPC agency combines SEO and best practices in PPC.
PPC Management
Our pay per click management firm handles everything from keyword research and analysis to channel design and PPC campaign launch, as well as monitoring and A/B testing of pay-per-click ads. Select our PPC Company if you want affordable conversion-focused ads.
Paid Search Advertising
Spro paid search specialists optimize ad targeting methods, identify high-value keywords, create PPC bidding strategies, and track ROI. Our PPC marketing business can raise your Quality Score, CTR, and impression share using these strategies.
Ads A/B Split Testing
Our SEM Services in Chennai creates various variations of your page elements, such as the layout, image, headline, and CTA, to decide which pay-per-click ad version will produce the best results. The split-test outcomes assist our PPC agency in optimizing your subsequent paid search campaign and raising the overall success of your PPC efforts.
Conversion Rate Optimization (CRO)
Our PPC Services in Chennai develops compelling PPC advertising, evaluates your landing page designs, and develops user-friendly lead generation forms in order to increase your Quality Score and conversion rate.
Bing & Google Ads Management
To ensure that your products and services are reaching your target demographic groups, Spro PPC experts undertake thorough PPC audits. We boost your SEM targeting, apply site link extensions, and optimize your PPC advertising for each platform to raise engagement rates.
Social Media Advertising
Our PPC specialists pinpoint your target market, assess their social media activity, and employ images, videos, and text to broaden brand awareness and customer engagement.
Remarketing Campaigns
Our PPC Company in Chennai detects your best-performing campaigns, develops remarketing advertising for high-value customers, and targets site visitors who have already demonstrated a desire to buy. We determine the best frequency limitation for your remarketing campaigns to limit the number of times your PPC adverts display to the same person and lower your marketing costs.
YouTube Ads
Our PPC management business investigates complex YouTube targeting options, creates video remarketing campaigns, and incorporates a surprise factor into your in-stream adverts. We build YouTube commercials that tell your personal story and connect with your target audience. Work with a PPC or SEM Company in Chennai that gets excellent results.